The Las Vegas Coalition for Zero Fatalities wants to help passengers enjoy Fourth of July with a reliable and seamless experience by providing up to $20,000 in free Lyft ride credits. New and existing users can receive $5 off two rides to and from their favorite Las Vegas locations with code "SMART4TH" on July 4 and 5, while supplies last.
"Over 300,000 travelers from across the world visited Las Vegas for Independence Day in 2018, and we expect a record-level number of visitors this year," said Drena Kusari, general manager for Lyft's southwest region. "By riding smart, passengers have the freedom to watch fireworks or a parade, enjoy a BBQ or pool party without the hassle of dealing with traffic and looking for a parking spot."
Top destinations for Lyft riders last Fourth of July include (in order):
- MGM Grand
- Caesars Palace
- The Cosmopolitan of Las Vegas
- The Cromwell Hotel & Casino
- The Venetian
The initiative is part of the Las Vegas Coalition for Zero Fatalities' continued efforts to eliminate impaired driving by providing up to $200,000 in 2019 in free Lyft credits on typically high volume consumption holidays.